Job Type: Full-Time
We work with both Indian and international clients, managing end-to-end digital campaigns with a strong focus on ROI, quality, and timely delivery.
We are looking for a Senior Digital Marketing Specialist with a proven track record of managing successful SEO and paid campaigns, leading teams, handling clients, and mentoring junior executives and students. You will be responsible for planning, executing, and managing performance-driven digital projects using tools like Google Ads, YouTube, SEO platforms, and WordPress, while also mentoring the in-house team and students enrolled in our training programs. This role demands strong strategic thinking, hands-on execution, and the ability to manage a performance-driven team under tight deadlines.
Strategy & Planning
- Develop and implement comprehensive digital marketing strategies aligned with business objectives.
- Conduct market research and competitor analysis to identify trends, opportunities, and threats.
- Define clear KPIs and monitor key performance indicators to track and optimize marketing effectiveness.
Campaign Management
- Plan, launch, and manage multi-channel digital campaigns including:
- SEO (Search Engine Optimization)
- PPC (Pay-Per-Click Advertising)
- Social Media Marketing (Organic & Paid)
- Email Marketing
- Content Marketing
- Collaborate with design/content teams to create engaging, high-converting creatives.
- Monitor, analyze, and optimize campaigns regularly to ensure maximum ROI.
Website & Content Management
- Oversee company website — ensuring it is user-friendly, responsive, and conversion-optimized.
- Update and manage web content using CMS tools.
- Optimize website for SEO and implement strategies to boost organic traffic and lead conversion.
Team Collaboration & Leadership
- Lead and mentor junior team members (interns or executives) as needed.
- Assign tasks, review work, and provide feedback to ensure quality and consistency.
- Foster a collaborative, innovative, and performance-driven team environment.
Budgeting & Reporting
- Manage and allocate digital marketing budgets across various platforms.
- Track expenditures and campaign costs to ensure efficient use of funds.
- Prepare performance reports and share insights with leadership regularly.
Training & Development
- Support in designing and managing internal digital marketing training programs.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Master's degree in Marketing, Business Administration, or related field.
- Minimum 1 year of hands-on experience in digital marketing.
- Solid understanding of SEO, PPC, Google Ads, Meta Ads, email, and social media marketing.
- Experience with tools like Google Analytics, Google Ads, SEMrush, HubSpot, or similar platforms.
- Strong analytical, project management, and organizational skills.
- Excellent written and verbal communication skills.
- Ability to work independently and within a team in a fast-paced environment.
- Must be comfortable signing a 1-year agreement.
- Open to working in a startup culture with flexibility and ownership mindset.
- Willing to work full-time from our Indore office.
- Opportunity to grow with a young, dynamic startup.
- Fast-track career growth and leadership opportunities.
- Supportive team and an open work culture.
Job Type: Full-time
Pay: ₹300,000.00 - ₹400,000.00 per year
Work Location: In person
Salary
Hourly based
Location
MP , India MP, India
MP , India MP, India
