Kolkata, West Bengal, India


Department

Sales_Sales

Job posted on

Sep 20, 2025

Employment type

STAFF


Job Description


Document ID :


Rev. No. :


Issued Date :


PositionTitle: Territory Sales In-Charge ( B2B)


Function/Department:


Sales


Date:


PositionGrade:


M6-A

M6-B

M6-C

M7-A

M7-B


Reports to: Area Sales Manager


Location / Region:


ApprovedBy:


Job Purpose


Direct Reports


KeyFigures


The role is responsible for driving Project sales - Project Packing, Flexible Wire and Switchgears through sales volumes and market share and ensuring enhancing customer engagement in the assigned territory. It involves actively managing dealer relationships & driving demand in institutions like Government, Contracts and corporate developing new business and achieving the sales targets.


NA


TeamSize


Independent profile


Budget


Rs.3-35 Cr per annum


Main Responsibilities, Authorities & Accountabilities


Requirements


  • BE / B.Tech preferably Electrical/Mechanical background.


  • 4 – 10 years relevant experience in similar trade/industry.


Skills
  • Communication skill


Competency
  • Thorough information about the product


  • Mapping the customers, competition and changes from time to time.


  • Keen to understand by listening to verbal and non-verbal cues.


Decisionstobe takento Manager* Dealer selection for new appointment.


  • Finalization of terms and conditions for sale.


  • Selection of dealers for routing the orders.


  • Product mix for dealer’s sale.


  • Manage dealer inventory.


Accountabilities


Responsibilities


Authorities


Techno- Commercial knowledge


  • Ability to have a thorough understanding Polycab products, competitor products and know the benefits offered. Regular updating of the techno-commercial knowledge.


  • Offer suitable product as per company’s strength and availability


Customer knowledge


  • Thorough understanding of the customer, competition and their relations. In addition, the impact of macroeconomic policies on customers’ business.


  • Deciding payment terms of the customer


  • Discount offered


Presenting value prepositions


  • Communicating the Polycab’s value proposition in line with the customer needs and expectations.Communicating the tangible benefits with impact.


  • In house seminar


  • Demonstration of products


  • Arranging visit of Polycab seniors with customers


Understanding the needs, pain areas and expectations.


  • Mastering the art and science of asking, listening and conversing with the customers with an aim to understand both expressed needs and latent needs.


  • Offering suitable solutions to the customer, in terms of commercial terms of conditions, like payment terms, freight terms, delivery terms, warranty clause etc


Hunting orientation


  • Seeking to acquire new customers and constantly exploring newer opportunities by participating in various forums.


  • Preparation of visit plan, both in-station and out-station


  • Visit to customers as per day-to-day priority


Handling objections and closing deals


  • Ability to anticipate and handle the queries, doubts and objections and handle them to conclude win-win agreements.


  • Decision on commercial terms and conditions as per the situation demands and credibility of the customer.


Prospecting and qualifying


  • Looking for new prospects and the ability to qualify the prospects based on Polycab’s pre-defined criteria. Work with Channel partners and guiding them.


  • Visit to dealers as and when required


  • Connect the dealers and customers, as per customers’ business approach.

Salary

Hourly based

Location

WB , India WB, India

Job Overview
Job Posted:
6 days ago
Job Type
Full-Time
Job Role
2D Animator

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Location

WB , India WB, India