· Develop and execute strategic plans to achieve and exceed admission targets for the assigned region.
· Build and maintain strong relationships with schools, colleges, and other key influencers in the education sector.
· Conduct regular school visits, presentations, and workshops to promote the institution's programs.
· Organize and conduct admission drives, open houses, and other promotional events.
· Counsel prospective students and their parents on academic programs, fees, scholarships, and admission procedures.
· Lead and mentor a team of admission counselors, setting clear goals and providing regular feedback.
· Monitor team performance and ensure individual and team targets are met.
· ATL & BTL Activities:
· Plan and execute a mix of Above-the-Line (ATL) and Below-the-Line (BTL) marketing activities to enhance brand visibility and generate leads.
· This may include print and digital advertising, social media campaigns, tele-calling, and other relevant marketing initiatives.
· Track key performance indicators (KPIs) related to lead generation, conversion rates, and overall admission performance.
· Prepare regular reports on admission progress and provide insights to management.
· Bachelor's degree in Education, Marketing, Business Administration, or a related field.
· 1-5 years of proven success in sales and marketing within the education sector, with a strong focus on student admissions.
· Extensive experience in building and maintaining strong relationships with schools, colleges, and other key stakeholders.
· Proven experience in planning and executing successful ATL & BTL marketing campaigns.
· Excellent communication, interpersonal, and presentation skills.
· Strong leadership and team management skills (if applicable).
· Strong analytical and problem-solving skills.
· Proficiency in using CRM software and other relevant tools.
Regards
Sagar
SR. HR Executive
Chandigarh University
Job Type: Full-time
Pay: ₹25,327.62 - ₹42,000.26 per month
Benefits:
Willingness to travel:
Work Location: In person
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