- Manage GTM planning for new product modules and partner-specific releases
- Set up campaign and merchant segment journeys to drive feature visibility and usage (MLCM programme)
- Monitor campaign performance and analyse key metrics (MAU, feature adoption %, cross-sell %) to measure effectiveness and ROI
- Collaborate cross-functionally to build sales enablement tools � decks, FAQs, one-pagers
- Own and manage the GTM and Marketing checklist to ensure full readiness for go-live across internal and external teams
- GTM Execution: Understanding of product positioning, launch planning, and multi-channel rollout strategies
- Campaign Management: Experience with campaign set-up and merchant segmentation for mobile or web-based products
- Analytical Ability: Ability to track campaign metrics and translate insights into actionable recommendations
- Tools Proficiency: Familiarity with Jira, ZOHO CRM, Google Analytics, Figma, and CMS platforms (e.g., Strapi); hands-on experience with campaign management tools like MoEngage, CleverTap, or WebEngage
- Collaboration & Communication: Strong interpersonal and project management skills to coordinate across product, sales, and marketing teams
- Mindset: Detail-oriented, outcome-driven, and eager to work in a high-growth, dynamic environment
Job Type: Full-time
Pay: ₹600,000.00 - ₹800,000.00 per month
Schedule:
- Day shift
Application Question(s):
- Do you have 1�2 years of experience in product marketing?
- Do you have experience in fintech, SaaS, or B2B tech background ?
Work Location: In person
Salary
Hourly based
Location
MH , India MH, India
MH , India MH, India
