Digital Marketing Manager

Job Title: Digital Marketing Manager – Performance & Marketplace Focus

Location: [Mohali]

Employment Type: Full-Time

Department: Digital Marketing / Growth sales

Reports To: Marketing Director / CFO

About the Role:

We're hiring a

result-oriented Digital Marketing Manager to lead performance campaigns, optimize Amazon sales, and drive customer acquisition with measurable ROI. You’ll be responsible for paid media, SEO, marketplace advertising (especially Amazon & Meta), and conversion optimization with a laser focus on ROAS, CAC, LTV, and AOV.

If you track rankings in SEMrush, split-test creatives daily, and obsess over Helium 10 dashboards, this role is for you.

Key Responsibilities: Performance Marketing & Paid Ads

• Run performance campaigns on Meta (FB/IG), Google Ads, Amazon Ads, and YouTube
  
• Track and improve KPIs: ROAS, CAC, CPA, CTR, CVR, LTV:CAC Ratio
  
• Scale campaigns using audience targeting, UGC creatives, and conversion testing
  

Amazon & Marketplace Optimization

• Manage advertising on Amazon Sponsored Ads, Display Ads, and DSP (if applicable)
  
• Optimize listings for SEO, conversion, and rankings on Amazon
  
• Use tools like:
  
• Helium 10, Jungle Scout � for keyword research, competitor tracking, and product performance
  
• Amazon Seller Central, Brand Analytics, A+ Content Manager
  
• Monitor Buy Box, pricing, reviews, and ad profitability
  

SEO & Organic Growth

• Develop SEO strategies to grow organic website traffic and Amazon search visibility
  
• Use tools like:
  
• SEMrush, Ahrefs, Moz, Ubersuggest
  
• Google Search Console, Google Analytics 4
  
• Conduct keyword research, optimize product pages, and build backlinks (if applicable)
  

Analytics & Conversion Optimization

• Build dashboards and reports using:
  
• Google Data Studio / Looker Studio
  
• Shopify analytics / WooCommerce
  
• Amazon Business Reports
  
• Run A/B tests for landing pages, pricing, ad creatives, and funnels
  
• Monitor conversion paths and funnel performance
  

✅

Required Skills:

• 5�10 years of hands-on experience in performance marketing, e-commerce, and SEO
  
• Deep understanding of D2C and marketplace metrics like ROAS, CAC, AOV, LTV, CTR, TACoS (Total Advertising Cost of Sales)
  
• Experience with tools such as:
  
• Amazon Ads, Helium 10, Jungle Scout
  
• Meta Ads Manager, Google Ads, YouTube Ads
  
• SEMrush, Ahrefs, Ubersuggest, Moz
  
• Google Analytics 4, Google Search Console
  
• Shopify / WooCommerce / Amazon Seller Central
  
• Strong analytical mindset and ability to turn data into actionable strategy
  

Bonus Points For:

• Experience scaling revenue from ₹10L to ₹1Cr+ monthly through digital
  
• Familiarity with email marketing automation (e.g, Mailchimp)
  
• Influencer/UGC collaboration for ad content
  
• Experience with international Amazon marketplaces (e.g., US, UK, Australia)
  

Salary Range: [as per experience]
Joining Date: [Immediate / 15 Days / Negotiable]

Why Join Us?

We're a fast-growing, data-driven brand where performance meets creativity. You won’t just run ads — you’ll be a growth partner, contributing directly to revenue and customer success. If you think in terms of

metrics, margins, and market share, this is your next big move.

How to Apply:

Send your CV + performance portfolio or case study to

[md@enormelifesciences.in ]

Subject:

Digital Marketing Manager – [Your Name]

Job Type: Permanent

Benefits:

• Health insurance
  

Education:

• Master's (Preferred)
  

Experience:

• Digital marketing: 5 years (Required)
  
• SEO: 5 years (Required)
  
• SEO tools: 5 years (Required)
  
• amazon: 5 years (Required)
  
• Performance marketing: 5 years (Required)
  
• Google Ads: 5 years (Required)
  
• Facebook Advertising: 5 years (Required)
  

Work Location: In person