Digital Media Planning

MoMAGIC Technologies Pvt. Ltd., founded in the year 2011, is a Data Science driven mobile tech organization, with dominance in Southeast Asia market.

MoMAGIC is backed by two world renowned companies in Mobile Ecosystem namely MediaTek (https://www.mediatek.com)

and Foxconn (https://www.foxconn.com).

With more than 70+ data intelligence, AI & Marketing experts in Asia, MoMAGIC Technologies is one of the leading Indian companies in the IOT and Mobile AdTech solutions. Offers innovative Mobile Marketing Campaigns & MCRM (Mobile Customer Relationship Marketing).

For more information, please visit http://www.momagic.com

Designation: Senior Digital Media planner

Job Location: Noida

Experience: 3-6 years (minimum 2 years in digital media planning)

Job Description for media planning

• Understanding of social media, digital media management and planning
  
• Work with the client and the Advertising Sales team to understand the client's business objectives and advertising strategy
  
• Liaise with the creative agency team, clients and consumers to develop media strategies and campaigns
  
• Work on several projects at the same time, often for several different clients
  
• Make decisions on the best form of media for specific clients and campaigns
  
• Undertake research and analyse data using specialist industry resources
  
• Identify target audiences and analyse their characteristics, behaviour and media habits
  
• Present proposals, including cost schedules, to clients
  
• Recommend the most appropriate types of media to use, as well as the most effective time spans and locations
  
• Manage client relationships to build respect and gain their trust in your judgement
  
• Maintain detailed records
  
• Evaluate the effectiveness of campaigns to inform future ones.
  

Job Requirement:

• Strong analytical skills
  
• Should be able to work with databases and spreadsheets, for the collection and management of information
  
• Capacity to work effectively under pressure.
  
• Good interpersonal, negotiation and communication skills, for liaising with colleagues, clients and media owners
  
• Knowledge of Data Research and Analysis tools like Comscore, Similarweb and ability to convert the researched data into useful information so as to meet client goals and objectives